The Co-operative supermarket group is highlighting the wider availability of its certified Fairtrade bottled beer range brewed by Freeminer during Fairtrade Fortnight (22 Feb-7 March) with a generous price promotion across the range.
The Co-op now owns Somerfield, which means its range of Freeminer-brewed beers will be available in around 450 new outlets across the country, given them greater access to beer drinkers. Both the Co-op Fairtrade Bumble Bee Honey Ale (4.6%) and Organic Premium Ale (5%) are available at a discount during Fairtrade Fortnight.
Organic Premium Ale is the first-ever nationally-listed beer to be both Fairtrade and organic. The brewery, based in the Forest of Dean, Gloucestershire, uses floor-malted barley and traditional organic hops from Germany. They are blended with Fairtrade Demerara sugar. Bumble Bee Ale is the biggest-selling Fairtrade beer in Britain and uses honey from Fairtrade producers in Chile.